By Laura Paskus, World Wildlife Fund Magazine, Spring 2017 Issue
Three and a half years ago, Steven Skarda traveled from Procter & Gamble’s corporate engineering office in Ohio to WWF’s headquarters in Washington, DC. He faced a challenge: The multinational company had set ambitious renewable energy goals for its US-based facilities in response to the climate crisis, and as the company’s lead on climate and energy issues, it was Skarda’s job to figure out how to hit those targets. WWF said it could help . . . At the time, regulated monopolies like Georgia Power offered few or no options for customers to buy renewable energy directly, and weren’t planning to offer them. Few utilities knew that more corporations wanted renewable energy to power their operations. Read more here.
“REBA and the Buyers’ Principles have been remarkable in opening the eyes of legislators, regulators, governors, policymakers, and utilities about the corporate demand for renewables, and in getting them to the table to start engaging with corporate buyers in meaningful discussions.” – Bill Weihl, Sustainability Director, Facebook
The Corporate Renewable Energy Buyers’ Principles and the Business Renewables Center are the core initiatives of what has become the Renewable Energy Buyers Alliance, or REBA. The alliance’s goal is to help US corporations add 60 gigawatts of renewable energy capacity to the grid by 2025. That’s a lot of power—equivalent to half of all the wind and solar energy added to date.
Click these links to learn more:
Corporate Renewable Energy Buyers’ Principles
Business Renewables Center – Rocky Mountain Institute
Renewable Energy Buyers Alliance (REBA)
Corporate Renewable Strategy Map: Where companies can buy renewable energy through the grid.